041: Goal Setting for 2021 and How This Year Will be Different.

With Robyn Walker

Goal setting. You either love it or hate it. But either way, I think we can all agree that no matter what goal setting looks like for you right now in your business, you likely wouldn’t be where you are today without it, and similarly, you’d be headed nowhere without it as well. That is precisely the opposite of what I want for you my friend.

There is so much power behind strategic planning for your business, and also for your life, and this episode applies to both. 

2020 has been hard on us. It threw in a lot of curve balls and plot twists, and if we’ve learned anything from this dumpster fire of a year – it’s that resiliency rules. And at the heart of resiliency is your ability to actually set goals you will stick with, define your path, be adaptable and make changes based on the needs and desires of your ideal customer at any given moment. Keeping your finger on the pulse of those you are serving, staying motivated and being a strategic goal setter will set you on the path to success in big ways – no matter what gets thrown at you.

And today’s guest Robin Walker of Women’s Business Workshop (.com) is here to show you the way, to teach you how you can stay motivated and on top of your goals. She’s here to tell you to NOT throw away your annual planner just yet, that 2020 has actually taught us a bunch and how we can use this knowledge to make 2021 a massive success.

I loved chatting with Robin, and I think if you’re feeling a little wary of what 2021 might throw your way, this is just the episode for you. I’m so excited to help you prep for the year ahead. 2021 here we come, let’s dig in to this week’s episode!

In this episode, Robyn talks about:

  • How real life experiences of being a mom and struggling with balance inspired her work to share productivity tips and motivation hacks. 5:36
  • What to try when you lack motivation and stay motivated (Hint: it isn’t more coffee). 6:54
  • Breaking down daunting activities into bite sized pieces and avoiding costly distractions. 8:17
  • The top motivations suckers and how to get unstuck when you get caught up in them. 11:33
  • How having multiple action steps and to-do’s to pick from can help you keep moving the needle a head… even when you don’t feel like it. 13:29
  • Time audits and why you need to do one and how it well help you plan out your week to be most productive. 15:09
  • Goal setting in pandemic times (yes you can!). 23:11
  • Strategies for quarterly planning. 25.32
  • How to plan around unpredictability. 27:17
  • Why now is the best time to revisit the needs of your ideal client and readjust as needed. 29:31

Try to start training yourself to focus on one thing. Pick one thing you will work on today that will take you less than an hour, write it on a post it and put it on a laptop and put away you big list.

Robyn Walker

I loved chatting with Robin. I think she does an amazing job taking the scary out of goal setting, and keeping it simple. Sit down and figure out where you want to be at the end of 2021, personally and professionally and back pedal from there to figure out the exact steps it will require. Then, figure out what you need to do that quarter, month, week, and day to get there. Give yourself nuggets, 15-20 minute tasks to accomplish. Tell yourself you just need to do the thing you dread for 5 minutes. Grab an accountability partner to hold your shoes or fancy bottle of champagne. Pay attention to the needs of your customer and be strategic with your goals. When you know where you are heading, why you are heading there, and what you need to do to get there – everything seems so much less daunting. 

When you have your vision, you have a purpose. When you have a purpose you will have intention, and that’s where the real motivation comes in. And this relates to every aspect of life.

So, dont be afraid to dream. Dont be afraid to fail. Just start because it is from there that you are truly able to learn and grow. If you dont start, well, learning and growing arent an option for you. So, here is your permission to dream ridiculously big in 2021.

And, as always thank you again so much for joining me for yet another episode of the workshop weekly podcast. I hoped you learned a whole lot and you are left feeling motivated to tackle whatever 2021 tosses your way. I dont know about you, but I feel like after living through 2020 we can handle just about anything life throws at us.

For more on today’s episode including how to connect with Robin and grab her freebie, visit the shownotes at kellylawson.ca/041, and I will see you next week for another action packed episode. Bye for now.


Your period has everything to do with your productivity! Episode 023 of The Workshop Weekly Podcast talks about understanding our cycle and planning accordingly.

Not enough hours in a day? Episode 021 of the Workshop Weekly Podcast features time management guru Elaine Shannon!

Need a refresher on understanding your ideal client? Check out Episode 004 of The Workshop Weekly Podcast!

Connect with Robyn





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